Marketing Developent Sevelopment Scheme

Haryana's Market Development Assistance Scheme for Micro and Small Enterprises : Haryana's Manufacturing Units Win with Exhibition Expense Reimbursement

Introduction :

The Haryana Government has revised the Market Development Assistance Scheme under the Haryana Enterprises & Employment Policy-2020 to support Micro and Small Enterprises (MSEs) across the state. This revision aims to facilitate MSEs in accessing new markets by providing financial support for participation in national and international exhibitions, addressing the challenges and opportunities presented by the global economic landscape.

Objective :

The scheme is designed to assist MSEs in overcoming one of their significant challenges :

‍marketing their products. By financially supporting MSEs to participate in exhibitions at the national and international levels, the scheme aims to create marketing avenues for their products, thereby enhancing their global competitiveness.

Quantum of Assistance :

MSEs are eligible for reimbursement of expenses for one national and one international exhibition per financial year, including :

75%of space/participation charges, shipment/transportation charges, cost of display material/product literature, and stand construction/designing charges, with a cap of INR 4.00 lac for international exhibitions and INR 3.00 lac for national exhibitions.

Economy class airfare and boarding charges, with a total cap of INR 1.50 lac for international exhibitions and INR 75,000 for national exhibitions, making the total assistance up to INR 5.50 lac for international and INR 3.75 lac for national exhibitions.

Commencement and Applicability :

Effective from the date of the revised notification, the scheme will remain in force until amended or superseded. MSEs participating in fairs/exhibitions after January 1, 2021, and before December 31, 2025, are eligible under this scheme.

Eligibility :

Eligibility extends to all Micro and Small enterprises in the state, subject to conditions such as having filed Udyam Registration Certificate and Haryana Udhyam Memorandum, not being on the restrictive list notified by the State Government, obtaining NOC/CLU from the competent authority if applicable, being in commercial production, and being in regular production at the time of reimbursement.

Procedure :

Applications must be submitted within three months of the exhibition's closing date or from the scheme's notification date, whichever is later. The application process includes scrutiny by District MSME Centre officials and requires a range of supporting documents including Udyam registration, CA certificates of expenditure, participation certificates, and ZED Certification for international exhibitions.

Time Limit :

Applications must be complete and submitted within three months of the exhibition's closing date or the scheme's notification date to retain eligibility for assistance.

Appeals and Penal Action :

Appeals against decisions of the competent authority can be made within 30 days. Misrepresentation or false claims can result in the refunding of assistance with interest, legal action, and barring from future incentives or assistance from the State Government.

Rapid Consulting's Role in Facilitating the Process :

Rapid Consulting offers expert services to assist Micro and Small enterprises in Haryana with navigating the Revised Market Development Assistance Scheme. They guide businesses through the application process, ensure compliance with the scheme’s criteria, and help maximize the financial support available for participating in national and international exhibitions. Rapid Consulting's support includes assistance in preparing and submitting necessary documentation and managing the reimbursement claims effectively.

Impact of the Scheme on Haryana's Industrial Growth :

The Revised Market Development Assistance Scheme significantly contributes to the industrial growth of Haryana by supporting Micro and Small enterprises in showcasing their products at national and international levels. By providing financial assistance for participation in exhibitions, the scheme helps businesses expand their market reach, attract new customers, and increase sales, ultimately enhancing their competitiveness in global markets.

Future Prospects and Enhancements :

Potential future enhancements to the scheme could include increasing the financial caps for assistance, expanding eligibility to include medium enterprises, or adding more eligible exhibitions per year. These improvements would enable more businesses to participate in multiple events, thereby increasing their exposure and opportunities for growth.

FAQs?

What is the Revised Market Development Assistance Scheme in Haryana?

This scheme provides financial support to Micro and Small enterprises for participating in national and international exhibitions. Assistance covers space charges, transportation, display materials, stall construction, air fare, and boarding expenses.

Who is eligible for this scheme?

Micro and Small enterprises located anywhere in Haryana that are in regular production and have not been blacklisted or restricted by the government are eligible. They must also have the necessary Udyam Registration and, if participating internationally, ZED Certification.

How much financial assistance can enterprises receive?

Enterprises can receive up to INR 3.75 lakh for national exhibitions and up to INR 5.50lakh for international exhibitions, covering various expenses including participation fees, transportation, stall construction, and daily allowances for up to two participants.

What is the application process for obtaining this assistance?

Enterprises must submit an application on the prescribed form along with required documents through the designated web portal within three months of the exhibition's closing date. The application will be reviewed by the district MSME Centre, which will also inspect the unit.

What happens if an enterprise provides false information to claim the subsidy?

Providing false information can result in severe penalties, including the repayment of the subsidy with a 12% compound interest rate, legal action, and disqualification from future state incentives. Additionally, the amount can be recovered as arrears of land revenue, and the enterprise can be barred from public procurement.

How does Rapid Consulting assist in this process?

Rapid Consulting facilitates the entire process, from application to sanction, ensuring enterprises fully benefit from the scheme with minimal hassle.

Target Sectors in Haryana :

The "Market Development Assistance Scheme" is aimed at supporting Micro and Small Enterprises (MSEs) located throughout Haryana. The scheme is designed to assist these enterprises in participating in both national and international exhibitions, helping to expand their market reach and enhance competitiveness.

Eligibility for Existing Businesses and New Ventures :

To qualify for this scheme, enterprises must be registered micro or small enterprises that are in regular production. They are eligible for reimbursement for participation in one national and one international exhibition per financial year. The businesses must not be on the state's restrictive list and should have necessary clearances like NOC/CLU where applicable.

Integration with Other Subsidies and Incentives :

This scheme is part of the broader Haryana Enterprises and Employment Policy 2020,which seeks to promote business development and export activities among small and medium-sized enterprises by subsidizing costs related to exhibition participation.

Application Process :

Enterprises must apply through the designated web portal of the Department of Micro, Small and Medium Enterprises within three months from the closing date of the exhibition. The application is processed by district MSME centers, which conduct inspections and review the eligibility and documentation provided by the enterprises.

Geographical Preferences in Haryana :

The scheme is applicable to enterprises located anywhere within the state, ensuring that all qualifying micro and small enterprises can benefit from the financial support for market development activities regardless of their geographical location.

Summary :

The "Market Development Assistance Scheme" offers substantial support to micro and small enterprises in Haryana to participate in exhibitions both domestically and internationally. This initiative helps enterprises showcase their products and services, enabling them to penetrate new markets and increase their visibility and sales potential globally.

Why Choose Rapid Consulting?

Specialized Expertise:

Our team at Rapid Consulting boasts in-depth knowledge of subsidy schemes, ensuring you get the most out of your investment.

End-to-End Assistance:

From initial assessment to final application, we manage the entire process, making it seamless and hassle-free for your business.

Maximized Benefits:

We ensure that you fully leverage the financial incentives available, boosting your company's growth and profitability.

Our comprehensive assistance includes:

Consultation and Eligibility Assessment:

We assess clients' eligibility based on their manufacturing activities and financial standing, ensuring alignment with the reimbursement scheme criteria.

Expense Documentation Preparation:

Our team assists in preparing all necessary documentation required for reimbursement, including exhibition participation details, expense invoices, and travel receipts.

Application Management:

We manage the entire application process, ensuring accurate completion of documents and timely submission to the relevant authorities.

Negotiation and Follow-up:

We handle negotiations and follow-ups with authorities on behalf of our clients to ensure a smooth reimbursement process and maximize the chances of approval.

Reimbursement Processing:

Upon approval, we facilitate the processing of reimbursement for our clients, ensuring all procedural formalities are completed efficiently for timely disbursement of funds.

Post-Reimbursement Support:

Our support extends beyond reimbursement acquisition. We provide ongoing assistance, including compliance management, reporting obligations, and addressing any post-reimbursement concerns.

With our expertise, manufacturing units in Haryana can leverage reimbursement for exhibition expenses to enhance their visibility, expand their market reach, and foster business growth. Rapid Consulting ensures a seamless process, allowing clients to focus on maximizing their participation and networking opportunities at national and international exhibitions.

How to Reach Us:

Website :

Visit our official website for detailed information, service offerings, and to schedule an online consultation.

Direct Contac t:

Call us at +91-9467248028/9416506136or email info@rapidconsulting.in to discuss your needs directly with our experts.

Office Visit :

Our offices are open for in-person consultations at 134, Rapid Consulting, First floor Below PaysamRestaurant, Near Samsung Care. Lajpat Nagar, Rajgarh Road Hisar, Haryana-125001.

Here, you can meet with our consultants who can provide personalized guidance tailored to your business's specific circumstances. Engage with Rapid Consulting today to leverage their expertise in enhancing your business's financial and operational performance through the Collateral Free Credit Guarantee Scheme and other beneficial state initiatives. Whether online, over the phone, or in person, Rapid Consulting is ready to assist you in advancing your business goals in Haryana.